Jessica Schell, Universal Pictures

May 8, 2012 · Posted in Speaker Bios 

Jessica Schell
Executive Vice President, New Media & Digital Entertainment
Universal Pictures

Jessica Schell was named Executive Vice President of New Media and Digital Entertainment in October 2011. She oversees worldwide digital distribution of Universal Pictures’ content. Schell joined Universal Pictures in September 2010 as Executive Vice President, Business Development and Strategic Planning. In that role she oversaw the film studio’s strategic planning and new business initiatives including windowing strategy.

Prior to joining Universal Pictures, Schell served as SVP, Digital Media Strategy and Business Development for NBCU where she played a key role in strategic planning, partnerships and developing organic growth initiatives across NBCU’s digital media divisions. Schell was instrumental in growing NBCU’s data targeted advertising capabilities, forging social media partnerships and also the acquisitions of iVillage, Television Without Pity and LXTV. In addition, she was part of the team that secured financing from Providence Equity Partners for the launch of Hulu, the premium video destination that began as a joint venture between News Corporation and NBCU. Schell served on the board of the Peacock Equity Fund, a $250 million strategic investment vehicle launched by NBCU and GE Commercial Finance in January 2007, and worked with the fund to evaluate investments and ensure strategic alignment and operational synergies between NBCU and Peacock’s investments.

Before joining NBC Universal, Schell was a Vice President at Allen & Company in the areas of Corporate Finance, Mergers & Acquisitions and Principal Investing and prior served as a Senior Analyst, Corporate Strategic Planning for The Walt Disney Company.

Schell represents Universal Pictures on the UltraViolet Implementation Steering Committee and serves on the Women@NBCU advisory committee. Schell is a graduate of Harvard College and received an M.B.A. from Harvard Business School.

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